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	<title>Comments on: Content isn&#8217;t king</title>
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	<link>http://ingenioustries.com/blog/2009/05/content-isnt-king/</link>
	<description>Joel Kelly&#039;s Blog</description>
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		<title>By: The keys to a storytelling blog — Ingenioustries.com</title>
		<link>http://ingenioustries.com/blog/2009/05/content-isnt-king/comment-page-1/#comment-983</link>
		<dc:creator>The keys to a storytelling blog — Ingenioustries.com</dc:creator>
		<pubDate>Sun, 04 Oct 2009 21:04:14 +0000</pubDate>
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		<description>[...] formula for producing something worth caring about. This sort of combination is what fuels interesting conversations. Gets people talking about your blog, and you, and why anyone should [...]</description>
		<content:encoded><![CDATA[<p>[...] formula for producing something worth caring about. This sort of combination is what fuels interesting conversations. Gets people talking about your blog, and you, and why anyone should [...]</p>
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		<title>By: Joel Kelly</title>
		<link>http://ingenioustries.com/blog/2009/05/content-isnt-king/comment-page-1/#comment-241</link>
		<dc:creator>Joel Kelly</dc:creator>
		<pubDate>Sun, 03 May 2009 21:16:00 +0000</pubDate>
		<guid isPermaLink="false">http://ingenioustries.com/blog/?p=180#comment-241</guid>
		<description>I would suggest that content that doesn&#039;t spark conversation is, by definition, unremarkable, and therefore not what most people are shooting for.&lt;br /&gt;&lt;br /&gt;And I&#039;m not talking about conversations solely in blog comments, but conversations at the office, between friends, or at home, etc. Posts that teach do so with a view to you talking to others about what you&#039;ve learned.&lt;br /&gt;&lt;br /&gt;If content serves this higher power, then it is not king.</description>
		<content:encoded><![CDATA[<p>I would suggest that content that doesn&#8217;t spark conversation is, by definition, unremarkable, and therefore not what most people are shooting for.</p>
<p>And I&#8217;m not talking about conversations solely in blog comments, but conversations at the office, between friends, or at home, etc. Posts that teach do so with a view to you talking to others about what you&#8217;ve learned.</p>
<p>If content serves this higher power, then it is not king.</p>
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		<title>By: David Spinks</title>
		<link>http://ingenioustries.com/blog/2009/05/content-isnt-king/comment-page-1/#comment-240</link>
		<dc:creator>David Spinks</dc:creator>
		<pubDate>Sun, 03 May 2009 19:27:00 +0000</pubDate>
		<guid isPermaLink="false">http://ingenioustries.com/blog/?p=180#comment-240</guid>
		<description>Without good content, there is no conversation.  Also not all content is made to stimulate conversation.  Some are just aimed at providing value to the audience.  Many of the popular blogs I&#039;ve seen maintain a mix of conversation stimulating posts, and posts that are just aimed at helping, without leaving much room for thought.&lt;br /&gt;&lt;br /&gt;I would still say content is king.  Conversation is very important, but is only one of the goals of content.</description>
		<content:encoded><![CDATA[<p>Without good content, there is no conversation.  Also not all content is made to stimulate conversation.  Some are just aimed at providing value to the audience.  Many of the popular blogs I&#8217;ve seen maintain a mix of conversation stimulating posts, and posts that are just aimed at helping, without leaving much room for thought.</p>
<p>I would still say content is king.  Conversation is very important, but is only one of the goals of content.</p>
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	<item>
		<title>By: Joel Kelly</title>
		<link>http://ingenioustries.com/blog/2009/05/content-isnt-king/comment-page-1/#comment-239</link>
		<dc:creator>Joel Kelly</dc:creator>
		<pubDate>Fri, 01 May 2009 18:36:00 +0000</pubDate>
		<guid isPermaLink="false">http://ingenioustries.com/blog/?p=180#comment-239</guid>
		<description>Exactly!&lt;br /&gt;&lt;br /&gt;Content is the seed for sure (you may have seen my argument on twitter about this), but it&#039;s the conversation that gets shit done, and therefore would be &quot;king&quot; in this discussion. If you&#039;re building your content to serve that purpose, that bigger purpose, then surely it can&#039;t be king.</description>
		<content:encoded><![CDATA[<p>Exactly!</p>
<p>Content is the seed for sure (you may have seen my argument on twitter about this), but it&#8217;s the conversation that gets shit done, and therefore would be &#8220;king&#8221; in this discussion. If you&#8217;re building your content to serve that purpose, that bigger purpose, then surely it can&#8217;t be king.</p>
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		<title>By: Stuart Foster</title>
		<link>http://ingenioustries.com/blog/2009/05/content-isnt-king/comment-page-1/#comment-238</link>
		<dc:creator>Stuart Foster</dc:creator>
		<pubDate>Fri, 01 May 2009 18:28:00 +0000</pubDate>
		<guid isPermaLink="false">http://ingenioustries.com/blog/?p=180#comment-238</guid>
		<description>Love that. Conversation is a much better litmus test then the original content. Because actual buzz is developed via conversation. Content is still the seed though.</description>
		<content:encoded><![CDATA[<p>Love that. Conversation is a much better litmus test then the original content. Because actual buzz is developed via conversation. Content is still the seed though.</p>
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		<title>By: Joel Kelly</title>
		<link>http://ingenioustries.com/blog/2009/05/content-isnt-king/comment-page-1/#comment-237</link>
		<dc:creator>Joel Kelly</dc:creator>
		<pubDate>Fri, 01 May 2009 16:44:00 +0000</pubDate>
		<guid isPermaLink="false">http://ingenioustries.com/blog/?p=180#comment-237</guid>
		<description>I have a feeling the question isn&#039;t meant to be taken so literally :)</description>
		<content:encoded><![CDATA[<p>I have a feeling the question isn&#8217;t meant to be taken so literally :)</p>
]]></content:encoded>
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		<title>By: Trevor J. Adams</title>
		<link>http://ingenioustries.com/blog/2009/05/content-isnt-king/comment-page-1/#comment-236</link>
		<dc:creator>Trevor J. Adams</dc:creator>
		<pubDate>Fri, 01 May 2009 16:41:00 +0000</pubDate>
		<guid isPermaLink="false">http://ingenioustries.com/blog/?p=180#comment-236</guid>
		<description>Isn&#039;t choosing to have your friends stranded on a desert island kind of sociopathic too?</description>
		<content:encoded><![CDATA[<p>Isn&#8217;t choosing to have your friends stranded on a desert island kind of sociopathic too?</p>
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	<item>
		<title>By: Joel Kelly</title>
		<link>http://ingenioustries.com/blog/2009/05/content-isnt-king/comment-page-1/#comment-235</link>
		<dc:creator>Joel Kelly</dc:creator>
		<pubDate>Fri, 01 May 2009 13:35:00 +0000</pubDate>
		<guid isPermaLink="false">http://ingenioustries.com/blog/?p=180#comment-235</guid>
		<description>Glad you liked it!&lt;br /&gt;&lt;br /&gt;Amy: Ready when you are.</description>
		<content:encoded><![CDATA[<p>Glad you liked it!</p>
<p>Amy: Ready when you are.</p>
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		<title>By: Amy</title>
		<link>http://ingenioustries.com/blog/2009/05/content-isnt-king/comment-page-1/#comment-234</link>
		<dc:creator>Amy</dc:creator>
		<pubDate>Fri, 01 May 2009 13:33:00 +0000</pubDate>
		<guid isPermaLink="false">http://ingenioustries.com/blog/?p=180#comment-234</guid>
		<description>Let&#039;s turn back</description>
		<content:encoded><![CDATA[<p>Let&#8217;s turn back</p>
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		<title>By: Glitterati_Duane</title>
		<link>http://ingenioustries.com/blog/2009/05/content-isnt-king/comment-page-1/#comment-233</link>
		<dc:creator>Glitterati_Duane</dc:creator>
		<pubDate>Fri, 01 May 2009 13:21:00 +0000</pubDate>
		<guid isPermaLink="false">http://ingenioustries.com/blog/?p=180#comment-233</guid>
		<description>Damn. You just blew my mind</description>
		<content:encoded><![CDATA[<p>Damn. You just blew my mind</p>
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